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How to Create a Translation Style Guide: What to Include

Smartling ·

Summary: A translation style guide is a reference document that defines how your brand should sound in every target language. It sets tone, formality, grammar rules, formatting, approved terminology, and do-not-translate terms for human translators and AI translation alike. Without one, the same product name can appear three different ways across markets, or a casual English voice can turn unintentionally

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Smartling, on 15 Oct 2026. The full article is at the source link on this page.